About us

We build the bridge between brands and their shoppers.

The most valuable conversations in retail happen at the counter. An advisor hears why a customer hesitates, which product they asked for, what finally convinced them. Then the moment passes, and the brand never hears it.

Pontus was founded to keep those moments. We give advisors a tool that respects their time, and give brands a clear, honest view of their shopper, store by store.

What we believe
Advisors first

If it slows down the shop floor, it does not ship.

Real voices, not guesses

Decisions should start from what shoppers actually say.

Privacy by design

Insights about customers, never data about them.